Senior Strategic Consultant
Iām a U.S.-based strategic communications executive focused on a wide range of local-to-global management, public relations, strategy, advocacy, and environmental planning efforts. I have worked everywhere from the remote Alaskan bush to the halls of international decision makers in Brussels. Clients have included NATO HQ, NATO SACT, NATO NSPA, USAID, IRI, BHP, Keter International, Aurubis, BNSF Railway, AECOM, UN Women, USDA and countless start-ups, private corporations, and communities.
Management & Public Relations
Oversee complex multinational communications, strategy, research, and creative projects with a diversity of challenges, timelines, budgets, and win parameters.
Organizational gap analyses
Market & target audience research
Stakeholder mapping & interviews
Planning workshops
Outcome-oriented strategic plans & roadmaps
Messaging, pitches, media kits, & creative development
Media engagement ā traditional / social / digital
Implementation & ROI- / KPI-focused refinement
Long-term media relations
Strategy
Serve as a strategic advisor on renewable energy development projects, large-scale mining mitigation efforts with complex legacy issues, and multinational communications initiatives.
Goal & objective setting
Constraints & opportunities analyses
Cross-team collaboration ā legal, planning, research, finance, etc.
Resource & community analyses
Strategic, tactical, & practical roadmapping
Message & narrative development
Third-party recruitment & engagement
Public relations & media management
Advocacy
Position clients to overcome regulatory hurdles, key perception issues, legal challenges, branding and messaging concerns, venture capital pitches, crises, disinfo/misinfo, and restructuring pains.
360-degree issue analysis
Social, economic, political & special interest evaluation
Tiered audience analyses
Value, messaging, & narrative development
Design & visual content development
Marketing decks, targeted releases, & traditional / social media plans
Recruitment and influencer deployment
Media pitches, op-eds, Q&As, story placements
Direct / indirect stakeholder engagement
Environmental Planning
Develop approaches to help industry, regulatory agencies, and communities recognize and advance their common goals with a focus on the environment, place, and culture.
Defined obstacles / opportunities
Audience & stakeholder analysis
Resource identification
Issue mapping
Strategic partnership development
Internal / external team engagement
Indigenous & traditional community outreach
Outcome-oriented planning
Charrettes
Agency, political, NGO, & decision-maker consultation
Final planning & implementation